Lack of Personalisation in Gartner Top Trends for 2015

It is my belief that the modern enterprise has three technology challenges. Of these two are well documented and the third is yet to be acknowledged. In 2000, Marc Benioff changed the software landscape by launching Salesforce, the father of Software-as-a-Service (SaaS) business model. He used “no software” as his core marketing message, as he flipped[…]